Mobile Apps 101: What You Need To Know

If you’re a business owner then I’m sure you’ve heard about the mobile revolution and how it’s upon us right now. If you’re just starting to understand the mobile app marketplace we know just how hard it can be to get overwhelmed and confused about what’s going on. We get enough questions about mobile app development, marketing and everything in between.

If you’re looking to have a mobile app developed by an expert team, get in touch with C7 Creative today. If you still want to learn more before you dive in, then continue on below.

In this article we’re going to cover the basics of mobile app development, and give you a few key insights about the marketplace. By the end of this article you’ll have a very useful understanding of the marketplace and your place within it.

How are mobile apps built?

Mobile apps are built across a variety of platforms, and each is tailored to the operating system on the device. For iPhone apps this means the app will be coded and designed specifically for the iPhone operating system. For other mobile phones a seperate app may have to be developed for the Android operating system.

Choosing your operating system is a crucial aspect of the development process. This choice will usually depend upon who your users actually are, how technologically savvy they are, and how they behave when using their devices.

Once you’ve taken the time to understand your market and their unique preferences, you’ll be ready to consult with a mobile app company Jacksonville. The next steps involve discovery, design and development, and finally the launch.

What’s the purpose of a mobile app?

This is a very important question to consider before you begin the mobile app development process. It seems that a lot of apps that are developed today have failed to take this question into consideration.

The purpose of a mobile app changes based upon the style of business you’re running. However, most cater to a smaller section of your existing market. Some people think a mobile app is simply another version of your website, but this usually isn’t the case. It needs to be developed with a certain end goal in mind.

For instance, you could offer a productivity tool to your business customers, to help them better manage their day and workflow. That way whenever they’re using your app they will think of your company.

What makes an app stand out?

If you build a application you’ll want it to be useful. This means your mobile app should actually solve a real life problem. You will also need to have an intuitive user experience, this means that your app is easy to use and very simple to navigate. Usually, with these two elements in play your app will stand head and shoulders above the rest of the apps in the marketplace.

I hope this article has been helpful and you have a deeper understanding of the  marketplace and how you can make a splash with your new app. If you want to discuss your app idea feel free to get in touch with C7 Creative, your favorite Jacksonville mobile app development company.