Video production and marketing working together is not just the way of the future, it’s how effective marketers operate now. As a format that is easy to digest and welcomed by your audience, video will boost your digital presence and provide you with an easy way to stay engaged. In fact, more and more businesses are hiring videographers in Jacksonville and structuring their marketing to include video than ever before, and you can expect that this trend will continue.
However, as a relatively new form of marketing, you might be skeptical or hesitant to change things up with your business simply because everyone else is doing it. You might be wondering whether it is worth the investment to hire a professional video production team in Jacksonville to explore this exciting new avenue. Simply put, the answer is a resounding “yes”!
Let’s look at five specific reasons why our team of videographers in Jacksonville FL at C7 Creative insist that you need to start with video marketing for your business.
Engage With Your Audience
Our C7 Creative videographers in Jacksonville agree that video is great for engaging with your market audience. Since video allows you to communicate in a more direct way, you will be better able to connect with your audience. Ideally, you will even be able to elicit an emotional response. Over time, you will be better able to gain the trust of your audience and solidify your customers around your brand.
Go Viral
More than other marketing formats, video makes it easier to go viral. Even if your video does not take off and have a viral effect, you are far more likely to get your customers to share your content if it is in video form. If this is what you are after, however, make sure that you keep it entertaining and try not to make a video that simply bombards your audience with facts.
There is an art to doing this and experienced video production companies in Jacksonville such as here at C7 Creative can do a lot to help you achieve your goals.
Videos Will Explain
On the other hand, some of our video production professionals in Jacksonville say that videos are great for explaining things. Within the context of your website, your social media pages, or your business’s blog, adding videos that explain how to use a new product or service is a great idea. Videos are easy to digest and help to bring more abstract concepts to life in an engaging way.
Videos Have A Great Return On Investment
Our C7 Creative videographers in Jacksonville know that video marketing offers some of the best ROI in comparison with any other form of marketing. This is true now more than ever as video continues to play a bigger part in marketing campaigns across a huge range of niches and industries.
Video Will Bolster Sales And Conversions
Making money is an important component of any business and video helps you to do this directly. People who watch your videos receive a ready explanation of what your products are good for and how they will improve their lives. This makes it easier for them to see themselves using your product. Incorporating a video on your landing page will create a noticeable increase in conversions for your business. However, it has to be done right with the help of professional videographers in Jacksonville FL like our team at C7 Creative to ensure you achieve the desired results.
Get Help From Our Professional Videographers In Jacksonville FL
Contact our C7 Creative video creation team in Jacksonville today and help your business to create great video content that will drive engagement and increase sales. We also recognise that professional voice actors may be needed for your project, which is why we partnered with Voquent. As your brand and your business become more established your company can continue to reap the benefits of video marketing as your business continue to grow and evolve.
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Calvin Bryant
Calvin is a digital expert with clients in the U.S., U.K., and the Caribbean Islands. As the founder of C7, he has worked with Joel Osteen, Carlos Santana, the FBI, and the NBA. He resides in Ponte Vedra, Florida, and is a proud father and husband of 28+ years to his wife, Krista.